Web Design
Atlanta Web Design & Development Agency
Great design looks effortless, but that’s the art of it. Enter Captivate, a leading web design company in Atlanta. Our team works with your brand to achieve the ideal blend of elegance and functionality, offering beautiful websites built upon strong, SEO-minded foundations. We’ll help you get found, and ensure you won’t be forgotten.
Atlanta Web Design Driven by a Search First® Approach
Atlanta Web Design Driven by a Search First® Approach
Would you build a house with a crappy infrastructure? The same mindset applies to web design. The difference between our design strategy versus other agencies is that we root everything in SEO. What that means is that each aspect — images, fonts, sections, et cetera — is created to not only look beautiful, but to also improve SEO ranking. It’s a multi-pronged attack to increase your digital footprint.
- Optimize SEO-friendly web design for optimal speed and crawlability in search engines, understanding how to blend design and performance
- Craft fully-custom website design that truly reflects your brand image and aesthetics, identifying your target customers
- Form responsive web design that’s functional and user-friendly across all devices, providing the best experience possible no matter the situation
Website Design & SEO that Delivers Quality Leads
Website Design & SEO that Delivers Quality Leads
Think of your website as a constantly evolving billboard. Traffic is always driving by — but the better designed, engaging, and targeted it is, the more likely that traffic will turn into real business. Captivate creates sophisticated designs driven by SEO strategies aimed at potential clients. In other words, you can focus on the fishing, and we’ll take care of the bait.
- Build custom web pages focused on your target customer, offering the most engaging content possible
- Integrate your brand’s style and flair into your website’s aesthetic, maintaining strong SEO practices
- Guarantee the backend can handle any amount of potential business, ensuring a great customer experience
Atlanta Web Design for Ecommerce Storefronts
Atlanta Web Design for Ecommerce Storefronts
These days, people online shop for everything, even simple household items. In order to stay ahead in this competitive market, online retailers and ecommerce stores require a fully-functional website that facilitates transaction and customer experience. Our team has worked with countless vendors, helping them meet the specific demands of their patrons.
- Design custom web store pages, product page layout design, and template modification, understanding what’s needed to stay ahead
- Discover website solutions for Shopify, BigCommerce, WooCommerce, Magento, and other platforms, evolving with the latest software
- Hone POS, inventory management, and database integration capabilities, knowing how to provide the best customer experience
Improve Lead Generation with a Website Facelift
Improve Lead Generation with a Website Facelift
Sometimes, all that’s needed to do to increase the success of your business is to spruce things up a little bit. We’ll examine your current digital footprint, offering perspective on simple upgrades that can be applied to your site. With a few changes, we can help create a website experience that feels new and fresh, a welcoming environment to potential clients.
- Showcase your product in a good aesthetic, illustrating how you’re a leader in your space
- Upgrade your website’s feeling through slight UX changes, color addition, and other design decisions
- Encourage new business with potential clients, understanding that a well-curated and functional website can be a simple way to display your value
- Highlight your track record of success, helping potential clients and customers comprehend your level of authority in the space
Complete Website Redesigns Guided by Search First®
Complete Website Redesigns Guided by Search First®
The digital space is another opportunity to express yourself, your business, and your values. Think of it as a client dinner, or someone walking into your shop looking to make a purchase. You could have the most gorgeous website on the planet, but if the backend isn’t in order, no one will be able to find it. That’s why at Captivate, we offer website redesigns driven by our Search First® methodology. Our decisions are supported by high-ranking SEO strategies, increasing the probability that you appear in search results ahead of your competitors.
- Utilize decades of experience in the SEO space, building webpages with the most optimized design available
- Feature where you’re a leader in the space, funneling web traffic to the stickiest channel
- Exhibit your business skills through aesthetic, encouraging users to recognize the value of your brand
Landing Page Web Design Focused on Conversions
Landing Page Web Design Focused on Conversions
Through various marketing campaigns — pay-per-click, social media, newsletters, or direct mail — we’ll help users find your website, but that’s only half the battle. The best web design delivers results, giving users the information they need to make an informed, but quick decision to convert — whether that’s downloading a whitepaper or ebook, or filling out a lead generation form. This all requires a sophisticated blend of design and functionality.
- Illustrate your business’s offerings in a crisp and clear way, ensuring visitors get what they’re looking for
- Serve specific content with users in mind, knowing that new business is just a click away
- Utilize A/B testing to see what’s working and what isn’t, therefore increasing CRO
Our SEO-Friendly Approach to Web Design
A beautiful website is worthless if no one is finding it. We put SEO at the forefront of virtually everything we do, including web design, to get your site seen. To maximize search marketing potential we:
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COLLABORATEWe work together with your team to determine the site's objectives and functions. -
RESEARCHPutting competitor insights, search data, SEO, and usability studies to work. -
DESIGNCreating wireframes, layouts, and other design elements that bring the site to life.
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INTEGRATEAdd images, graphics, copy, CTAs, and other components to populate the site. -
OPTIMIZEMinify CSS and HTML, employ structured data markup and maximize SEO potential. -
MEASUREEmploy analytics and measure engagement, traffic, and overall website performance.
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COLLABORATEWe work together with your team to determine the site's objectives and functions.
-
RESEARCHPutting competitor insights, search data, SEO, and usability studies to work.
-
DESIGNCreating wireframes, layouts, and other design elements that bring the site to life.
-
INTEGRATEAdd images, graphics, copy, CTAs, and other components to populate the site.
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OPTIMIZEMinify CSS and HTML, employ structured data markup and maximize SEO potential.
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MEASUREEmploy analytics and measure engagement, traffic, and overall website performance.
Atlanta Web Design FAQs
What makes Captivate different from other Atlanta Web Design Companies?
Unlike other digital agencies, our web design is driven by Search First® methodology, a customized SEO approach that we’ve developed ourselves. What that means is we utilize a mix of data — keywords, trends, forecasting, etc. — in order to inform our design decisions.
In other words, Captivate boasts a method of solid UX and visual web design, all guided by data.
Will I be able to edit the content on my new website?
Yes, we build all of our websites on top of robust content management systems like WordPress for easy content editing. As part of our SEO programs, we also work with our clients to ensure all new content is uploaded and published to the website to promote the site’s SEO value.
We not only provide content strategies and web design, but we help you understand our methodology, bringing you in on the process in order to achieve your own success.
Does Captivate build websites for ecommerce stores?
Absolutely. We’re well-versed in ecommerce website design, development, and marketing programs to drive more traffic and revenue to ecommerce storefronts. Our Search First® methodology is ideal for creating high-performing ecommerce sites that deliver positive ROI. We’ll help your store achieve the best SEO possible, using strategies to get your business to appear ahead of competitors.
How long does it take to design and build a new website?
Like anything, it depends on the complexity of the project and its functional requirements. Search First® websites can take anywhere from six to 10 months to create from scratch.
That might seem longer than you desire, but we pride ourselves on building websites with comprehensive foundational SEO and strong technical performance. Build it once, and build it right.
When you work with Captivate, we’ll take you through our meticulous process of stakeholder interviews, market research, competitive analysis, a content audit inventory, UX wireframes, and UI design.
Can Captivate update my existing website without doing a full redesign?
Yes. We can give your website a visual/UX facelift to increase its ranking and traffic potential, as well as design using conversion optimization techniques that bolster lead generation.
We base all of our decisions on data, so our analysis and facelift will not only improve your website’s performance, but you’ll also gain information about users and potential clients.
Featured Web Design Work
Captivate Achieves Award-Winning SEO Results for America's #1 Commercial Window Film Installer
Atlanta-based Window Film Depot, America’s #1 volume Commercial Window Film Installer, tapped Captivate to develop a brand new website using our Search First® approach.
Captivate’s development team developed an intuitive UI and UX framework to support key SEO objectives while building an SEO-friendly sitemap targeting each product category, market segment, and geographic target.
