AI / SEO Content Strategist Job Description
About Us:
We are a small, award-winning digital agency looking for an innovative, technically-savvy AI / SEO Content Strategist who understands the future of SEO — including AI-generated content, LLMs (Large Language Models), and conversational search experiences.
About You:
You excel in in SEO-driven, AI-generated content creation and can demonstrate the ability to provide clear, actionable feedback to enhance the content of fellow copywriters.
The ideal AI / SEO Content Strategist candidate will have an entrepreneurial spirit, be a proactive, independent worker who enjoys contributing to a team, have a passion for the AI, the SEO industry, and a drive to stay on top of current trends.
As an AI / SEO Content Strategist, you will play a critical role in planning, executing, and optimizing data-driven SEO content initiatives utilizing Generative AI.
You’ll combine SEO fundamentals with next-generation tools, including AI and LLMs, to create scalable content frameworks, enhance search visibility in evolving SERPs, and adapt to how people discover content through AI-powered interfaces (e.g., Google SGE, ChatGPT, Perplexity).
Technical SEO Specialist Job Responsibilities:
Strategic SEO Planning
- Conduct advanced keyword and topic research, integrating zero-click searches, conversational queries, and LLM prompt structures
- Develop AI-informed content clusters that support semantic SEO and E-E-A-T principles
- Identify content gaps and opportunities in traditional search and emerging AI-driven platforms
AI & LLM Integration
- Use AI tools (e.g., ChatGPT, Jasper, Claude) to accelerate research, generate outlines, and brainstorm SEO content angles
- Design prompts for scalable content ideation and testing of AI-generated copy (with human QA)
- Optimize content for discoverability across LLM-generated search summaries and AI assistants
- Monitor how content is surfaced in AI-powered results and adapt strategies accordingly
Content Development & Optimization
- Build SEO briefs that balance keyword targeting with user intent and natural language patterns
- Oversee creation of long-form, evergreen, and programmatic content powered by both writers and AI-assisted workflows
- Optimize metadata, schema markup, featured snippets, and FAQs to enhance visibility in AI and voice search
Copy Editing & Fact Checking
- Proofread digital content for grammar, spelling, punctuation, and phrasing with a high level of accuracy
- Edit and refine content across multiple industries and client verticals
- Ensure all content adheres to client-specific style guides, brand voice, and tone requirements
- Collaborate with content strategists, writers, and other editors to produce high-quality digital assets
- Work with a combination of original, curated, and AI-generated content to create compelling, SEO-optimized pieces
- Contribute to a variety of content formats, including blog posts, landing pages, social media captions, and FAQs
- Apply a critical editorial eye to improve clarity, flow, and overall effectiveness of written content
- Maintain consistency and quality across all deliverables in a fast-paced content production environment
- Communicate issues and opportunities to improve SEO content with key stakeholders on Account Service, Project Management, and SEO teams
Performance Analysis & Reporting
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Track performance using Google Search Console, GA4, Ahrefs, and AI analytics tools that assess how content is referenced in LLMs
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Conduct A/B and multivariate testing on content formats, titles, and prompt structures
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Report on KPIs including organic traffic, rankings, LLM visibility, engagement, and content ROI
Team Collaboration & Innovation
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Collaborate with cross-functional teams on SEO-aware product copy, AI chat experiences, and landing pages
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Train content team members on AI workflows, prompt engineering basics, and ethical use of AI in SEO
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Stay up to date with developments in generative search, Google SGE, and AI impact on SEO
AI / SEO Content Strategist Desired Skills and Experience
- A minimum of 3-5 years of hands on SEO and content strategy experience in an agency setting
- Strong familiarity with Generative AI Tools (e.g. ChatGPT, Claude, Jasper, etc.) and LLM behavior as it pertains to Search
- Experience optimizing content for Google’s Search Generative Experience (SGE), Bing Copilot, or similar platforms
- Understanding of prompt engineering and content prompt frameworks
- Exposure to programmatic SEO or automated content generation at scale
- Working knowledge of schema markup, NLP, and vector search
- Experience with SEO tools such as SEMRush, Screaming Frog, Ahrefs, GTmetrix, and Bright Local
- Advanced knowledge and hands-on experience with Google Analytics, Google Tag Manager, Search Console, Bing Webmaster Tools, and Looker Studio
- Experience with A/B testing and conversion optimization
- Extensive experience with PowerPoint, Excel, and Google Docs
- Must be a self-starter and a team player with exceptional work ethic and attention to detail
- Highly organized and must be able to multi-task, handling several tasks/projects at one time
To apply for the AI / SEO Content Strategist position you must submit your resume and cover letter detailing your SEO + AI experience, along with your salary requirements via email to careers@captivate.agency with the subject line “[Your Name]: AI Content is the Future.