Digital Marketing
Digital Marketing & SEO Agency in Peoria, IL
Your average digital agency will argue why marketing requires a flashy approach. Don’t waste your time. Digital marketing is not that complicated, and overthinking it can hurt you. Your online presence should simply reflect your brand. At Captivate, we execute strategies for River City businesses that do exactly that — achieving real impact through honest messaging.
Full Service Digital Marketing Agency in Peoria, IL
Full Service Digital Marketing Agency in Peoria, IL
Are you thinking about what your brand is posting online? Are you analyzing if that digital footprint is working? Do these questions seem like nonsense? Don’t worry. Captivate is a leading full service digital marketing agency, ready to help your business increase its bottom line through smart digital decision-making. It’s a new world. Don’t get left behind.
- Apply holistic digital marketing strategies, utilizing each promotional arm for its specific benefits
- Understand that digital marketing yield results in the long-term, knowing patience can cause tremendous results
- Focus on creating opportunities, expanding your brand’s digital imprint in actionable ways
A Peoria SEO Company with a Search First® Mindset
A Peoria SEO Company with a Search First® Mindset
At Captivate, we’ve innovated our own Search First® methodology, and it drives every decision we make. We consistently employ search data and keyword trends for our decision making, not to mention our expert talent at making the best organic content possible. All of these forces come together for the best SEO possible.
- Break down search data and learnings, knowing how to effectively structure a website for dynamic SEO
- Utilize specific keyword themes, fostering an SEO friendly environment
- Build blog content strategy around audience targets, serving users what they want most
Target Ideal Customers with Peoria PPC Advertising
Target Ideal Customers with Peoria PPC Advertising
You know how when you surf a social media platform, an ad for exactly what you need finds its way into your feed, and you buy it? That’s pay-per-click advertising. Our experts understand successful PPC, and how to market towards users who are most likely to engage with your brand. In other words, imagine serving water to a fish.
- Identify trends, topics, questions, and desires expressed by target customers, pushing content to their feeds
- Utilize data to inform decision-making, highlighting easy wins and how to advance your brand
- Create strategies based on a combination of learnings and goals, attacking through PPC campaigns at the right moment
Peoria Social Media & Digital Marketing Strategy
Peoria Social Media & Digital Marketing Strategy
People live online, and social media presences are often a reflection of their personalities. By creating a holistic social media digital strategy, Captivate can help you understand what your social media profile should feel like, and how it can be used to increase business.
- Unify voice and content, creating the most impactful digital footprint possible
- Make content specific for social media, ensuring it fits into the overall digital marketing strategy
- Interact with followers, building trust and meaningful understanding of your brand
Web Design & SEO Services Agency in Peoria, IL
Web Design & SEO Services Agency in Peoria, IL
A bad website is an immediate turnoff to potential clients or customers. It suggests you don’t care about your appearance — you might as well show up to a business meeting in flip-flops. Our team has decades of experience in web design, understanding how to beautifully present your content while maintaining excellent SEO.
- Focus on building a website design around your desires and goals, providing an alluring vibe true to your brand
- Ensure the backend is up to snuff, helping provide data useful for marketing campaigns
- Bring together UX and SEO, creating harmony between all elements of your website
Digital Content Marketing for SEO in Peoria, IL
Digital Content Marketing for SEO in Peoria, IL
Strong content is the cornerstone upon which great digital strategy is built. Our team hones the most effective and efficient approaches — email newsletters, SEO, blogging, et cetera — and applies them to your brand’s digital footprint, driving truly actionable results. We’ll tell your story — how you want it told.
- Determine the best content strategies for your brand, focusing on what yields actual results and genuine impact
- Highlight opportunities you might be missing, understanding that each business requires specific digital marketing strategies
- Evolve your online presence into something real and useful for clients and customers, knowing exactly what you need to provide
Boost Digital Marketing ROI with a Professional Analysis
Boost Digital Marketing ROI with a Professional Analysis
Arguably the most important part of a digital marketing strategy is analyzing whether or not things are working. Without this, it’s easy to repeat mistakes — which is basically tossing resources in the trash. Captivate provides transparent understandings and audits of our decisions, ensuring you know how your money is being spent.
- Identify what’s working and what’s not, focusing on opportunities to increase digital footprint
- Understand common mistakes and approaches, knowing when and how to go against the grain
- Offer clear knowledge of strategies, analyzing decisions in order to inform the future
Our Peoria SEO & Digital Marketing Approach
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Step 2
ResearchOur in-depth research on data, audiences, and competitors inform strategy.
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Step 1
DistillWe extract the intelligence that matters most to your brand and its audience.
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Step 3
PlanFrom channel selection to content strategy, each brand demands a unique plan.
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Step 4
CreateOur designers, copywriters, social media, and content marketers make it happen.
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Step 5
AnalyzeAcquiring relevant data is critical to strategic adaptation and ongoing success.
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Step 6
ReportingReceive custom reports that capture the data and insights that matter most to your team.
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Step 2
ResearchOur in-depth research on data, audiences, and competitors inform strategy.
-
Step 1
DistillWe extract the intelligence that matters most to your brand and its audience.
-
Step 3
PlanFrom channel selection to content strategy, each brand demands a unique plan.
-
Step 4
CreateOur designers, copywriters, social media, and content marketers make it happen.
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Step 5
AnalyzeAcquiring relevant data is critical to strategic adaptation and ongoing success.
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Step 6
ReportingReceive custom reports that capture the data and insights that matter most to your team.
Peoria SEO & Digital Marketing FAQs
What makes Captivate different from other Peoria marketing agencies?
Captivate has developed an innovative approach to SEO practice. We call it the Search First® methodology, which means that we utilize our special blend of tools and data to ensure search placement that’s ahead of your competitors.
We don’t do this with magic, though. Our team has decades of experience that inform our decision-making. We know the ins and outs of the SEO industry, common challenges, and exciting opportunities. We’ll get your business found.
What is the benefit of hiring an SEO agency instead of doing it in-house?
Setting up your own website and getting good SEO might seem like an easy flip of a switch. But trust us. It’s not. With the internet, you’re basically dealing with the biggest haystack to ever exist in history (and one that continues to expand), and your business is the needle. Kind of hard to find that one.
Experts can ensure your business has the best SEO possible, helping it not get lost in the giant sea. Without an informed SEO strategy delivered by professionals, you’ll be wasting your time, and your money.
Can Captivate help with our company's social media marketing?
Yes! Captivate can not only help with your company’s social media marketing, but we’d be thrilled to design a custom program for your specific brand. Our team knows how to utilize the benefits of Facebook, Pinterest, Instagram, and other platforms, and which ones work best for your business. Our strategies are proven to increase followers and engagement, all leading to developing your authority online.
What CMS platforms does Captivate use to develop websites?
Our team uses whatever is best for the situation. We have skills in WordPress, Shopify, Webflow, and WooCommerce. We’ll make sure to choose what CMS platform works best for your business.
Does Captivate provide web hosting services?
Yes, but only for clients participating in ongoing digital marketing programs.
